Las Vegas Sphere · NBAA 2025

Gogo | Experiential Motion & Large-Scale Activation

This work was part of Gogo’s presence at NBAA 2025, extending the refreshed brand across large-scale experiential formats. The centerpiece was motion content designed for the Las Vegas Sphere, supported by coordinated screen content across the Gogo booth and surrounding conference environments.

I led motion design and execution for the Sphere placement while also developing additional large-format and booth screen activations to ensure visual and narrative consistency across all touchpoints. The work leveraged image assets from an in-house shoot that I helped co-direct and produce, designed specifically to scale across massive LED surfaces.

Throughout the process, I served as a primary liaison between the Sphere team and internal Gogo stakeholders, collaborating closely with leadership and brand partners to align creative, technical, and strategic requirements at speed

Role

Motion Design · Experiential Content · Creative Production · Stakeholder & Vendor Liaison